Whatever you call it, you have to call it delicious. This is one of those cakes that you make the exception for and buy at the store. You see those little sugary balls on top and visualize the fluffy vanilla cake underneath…and then the store has the nerve to put it on sale??? How can you resist the Entenmann’s crumb cake, especially their ultimate version? Well, the way you resist it is by making your own and realizing that it can taste better (fresher) and healthier (well, maybe not, but as least the ingredients are all easy to pronounce!).